Breaks become games in rooms that visually entertain
Cafes are celebrated and packaged as 3rd place destinations
Company stores offer pride of product and a visitor tour stop
Our expertise in environments offered us early control of workplace brand and messaging
Increasingly all these messages fell to us because we were posting them to spatial environments. And as it was new, we had the 3D project portfolio that the ad agencies and PR firms lacked. The opportunities expanded beyond the Silicon Valley technology companies. Any enterprise that wanted to live like a start up wanted visually activated, creative workplace. Game rooms, coffee bars, company stores all expanded the scope for the graphic designers working inside architectural firms.