the journey to experience design

 
You and the building — in a selfie
Destination architecture now has a Facebook page and offers you an Instagram moment (that you strategized and space planned for). Proof of experience: you and the building in a selfie. You load data about the space as the space loads data about you.

Social media becomes integrated with spatial media. The space wants to be Friends. Want a coupon? A ticket? Want to make a donation? An appointment? And the building (and one’s experience of it, with it) is easily critiqued: it’s a Like­ (or it’s not). It’s posted, starred, selected (or it’s panned, dissed, deleted).
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Identity Planning   |   Message Masterplanning   |   Branded Environments   |   Media Design   |   Placemaking Strategies